About Richard

For more than 10 years, I have been a pioneer in music or sonic branding. Fortune 500 and major media companies have asked me to help tell their brand’s stories through music. I have spoken at The Future Of Music Conference, MIDEM Global Music Conference, NYU Music Business Program, USC Marshall School of Business and more.

My career began in the 1990’s at ad giant EURO-RSCG (NYC) where I was involved in music initiatives for Intel, NASDAQ and Volvo. From there, I led DeWolfe Music’s (NYC) music branding business to impressive new levels. At sonic branding agency, Rumblefish (Portland, OR), I was instrumental in guiding music campaigns for Adidas, Mad Men (AMC), Kaiser Permanente and more. Since 2008, I have worked for clients such as ABC Network, Pinkberry, The Standard Hotel Group, Intermix and more as a founding member of The Playlist Generation.

I also have an artist’s perspective as both the principal mind behind Burnside Project (our 2004 hit, “Cue The Pulse To Begin” was a Top 40 hit Internationally) and the celebrated remixer Pocket (Radiohead, Beck, Of Montreal and more.) I also have a long history of creating music for brands; my music has been heard as the theme for Showtime’s “Queer As Folk”, the backgrounds of TV shows on ABC, NBC, MTV and VH-1 and as commercial soundtracks for Volvo, MCI, NASDAQ and more.